Case Study: Andrew Kitchen Photography

Andrew Kitchen has been providing photographic services for over twenty years. He approached Ridgeway Studios in order to give his dated web site a face-lift and to try and increase the number of enquiries received online.

Ridgeway adopted Andrew's existing brand, working from a small selection of printed materials and using Andrew's own photographs to develop a new identity for the web site. The enquiry system was improved dramatically and the new web site was also integrated with the 'Pro Wedding' service which Andrew uses to present his shots to his own clients.

The relaunched site not only performs better in search engines than the previous one but also has a greatly increased conversion rate resulting in a greater number of enquiries being received.

SERVICES USED

• Web site design & development
• Web site hosting
• Web & print copywriting

KEY SUCCESSES

• New web site sits comfortably with existing print and marketing material
• Marked increase in the number of web site enquiries received

Andrew Kitchen Photography, Witney, Oxfordshire

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"I'm really pleased with the way the web site has turned out. The way it looked was crucial for my business and I'm really happy with the style and how my photographs are presented. The fact that I'm getting more enquiries too is a real bonus."
Andrew Kitchen, Photographer

Web site design & print design from Ridgeway Studios of Wantage, Oxfordshire